Monday, August 24, 2020

Pepsi And Analysis Product Life Cycle

Pepsi And Analysis Product Life Cycle The PLC model is of some level of helpfulness to advertising supervisors, in that it depends on true presumptions. By the by, it is hard for advertising the executives to measure precisely where an item is on its PLC diagram. An ascent in deals as such isn't really proof of development. A fall in deals as such doesn't embody decrease. Moreover, a few items don't (or to date, in any event, have not) encountered a decrease. Coca Cola and Pepsi are instances of two items that have existed for a long time, however are as yet famous items everywhere throughout the world. The two methods of cola have been in development for certain years. Another factor is that contrasting items would have distinctive PLC shapes. A prevailing fashion item would hold a lofty inclined development stage, a short development stage, and a precarious slanted decrease stage. An item, for example, Coca Cola and Pepsi would encounter development, yet in addition a steady degree of deals over various decades. It can likely be said that a given item (or items on the whole inside an industry) may hold a one of a kind PLC shape, and the run of the mill PLC model must be utilized as an unpleasant guide for showcasing the board. This is the reason its called the item life cycle. Pepsi-Cola is still second in the carbonated beverages market and stays in the shadow of Coca Cola as far as piece of the pie, recognition and picture. (Business Week, 2010) However, Pepsis keen showcasing procedures (funny cartoons, TV advertisements and so forth.) forestalled a fall of its situation in the drink business. The examination will intend to fundamentally break down the item life pattern of Pepsi and would additionally stretch out to evaluate the shoppers conduct and fulfillment towards Pepsi in New Delhi Market (India) Restrictions: There are a few restrictions bound with this investigation, Such as lack of assets, constrained assets and Small example size (n=100). The irregular testing which will be utilized in this examination may not speak to the total populace. 1C. WHY IS THIS PARTICULAR TOPIC CHOSEN? By utilizing enhancement strategies and brand the executives, Pepsi had the option to build its volume of deals and get a more grounded advertise position. These days, Pepsis carbonated refreshments division obviously stays behind the nibble division regarding gainfulness and offer level of activity income. Our impression is that the benefits of the nibble division help make the hallucination that the drink area is as fruitful as the administration wants it to be. The current examination expects to investigate in detail the item life pattern of Pepsi in Indian market, the examination will likewise concentrate on breaking down the buyers conduct towards Pepsi in New Delhi showcase. 1D. WHAT CONTRIBUTION WOULD THE PROJECT MAKE? Brand dependability is a purchasers inclination for the results of Pepsi. Pepsi can make brand faithfulness through constant promoting of brand and friends names, patent insurance of items, item advancement accomplish through its innovative work projects and accentuation on high item quality and great after-deals administrations. It is viable impact in the manner by which individuals see the item or the organization. By making sentiments of warmth, fondness and having a place with an item, a firm can relate brand to human characters. The examination would contribute towards recognizing the client needs and desire towards Pepsi in New Delhi 1 e. targets and research inquiries of the investigation Research targets To examine the item life pattern of Pepsi To decide the clients conduct and fulfillment level towards results of Pepsi in New Delhi showcase To know from the purchasers about the particular purposes for the inclination of results of Pepsi over other Cola drinks Research Questions For what reason do shoppers lean toward Pepsi over other Cola drinks What pulls in/attracts buyers towards Pepsi India? 2.0 METHODOLOGY AND METHODS OF ENQUIRY RESEARCH METHODOLOGY Research Methodology characterizes the reason for the exploration, how it continues, how to gauge progress and what establish accomplishment concerning the targets decided for doing the examination study. (Kothari, 2007) The suitable research configuration figured is definite underneath. RESEARCH DESIGN The exploration configuration is the essential structure, which gives rules to the remainder of the examination procedure. (Prasad, 2006) The current research can be supposed to be exploratory. The exploration configuration decides the bearing of the investigation all through and the methodology to be followed. It decides the information assortment strategy, inspecting technique, the hands on work, etc. NATURE OF DATA Essential DATA: Primary information is fundamentally new information gathered straightforwardly from the objective respondents; it could be gathered through Questionnaire Surveys, Interviews, Focus Group Discussions Etc. Auxiliary DATA: Secondary information that is now accessible and distributed .it could be inside and outside wellspring of information. Inward source: which starts from the particular field or region where research is done for example distribute broachers, official reports and so forth. Outer source: This begins outside the field of study like books, periodicals, diaries, papers and the Internet. Information COLLECTION Essential information: Primary information will be chosen from the example by a self-administrated poll in nearness of the questioner in New Delhi (India). Test SIZE The review will be led among 100 respondents in New Delhi (India) Test Area: New Delhi (India) Test unit: the examiner won't be able to study all the shoppers of Pepsi so this examination depends on the inspecting study that will be done on the example size of 100 people living in Central Delhi (New Delhi-India), this focal piece of New Delhi is picked for a basic explanation that it is a superb blend of individuals having a place with white collar class/upper working class/higher class Optional DATA: Secondary information will be gathered through Articles, Reports, Journals, Magazines, Newspapers and Internet Examining TECHNIQUE Arbitrary testing procedure is utilized to separate the productive outcomes. This incorporates the general structure, the examining technique, the information assortment strategies, the field strategies and the investigation methods Inspecting PROCEDURE ACTUALLY EMPLOYED The procedure that will be utilized to choose the example in New Delhi (India) is basic arbitrary testing. Straightforward irregular inspecting alludes to that testing method wherein every single unit of the populace has an equivalent and same chance of being on the example. In straightforward arbitrary inspecting, which thing gets chose is simply a question of possibility. Logical TOOLS Basic measurable apparatuses will be utilized in the current examination to break down and decipher the information gathered from the field. The examination will utilize percentiles technique and the information will be introduced as tables and outlines. Introductory LITERATURE REVIEW Item life cycle the executives (or PLCM) is the progression of techniques utilized by business the executives as an item experiences its life cycle. The condition where an item is sold (publicizing, immersion) changes after some time and should be overseen as it travels through its progression of stages. Like individuals, items additionally have their own life-cycle. From birth to death people go through different stages for example birth, development, development, decrease and demise. A comparable life-cycle is found on account of items. The item life cycle experiences various stages, includes numerous expert teaches, and requires numerous aptitudes, apparatuses and forms. Item life cycle (PLC) has to do with the life of an item in the market concerning business/business expenses and deals measures. To state that an item has an actual existence cycle is to affirm four things: that items have a constrained life, item deals go through unmistakable stages, each presenting various difficulties, openings, and issues to the dealer, benefits rise and fall at various phases of item life cycle, and items require distinctive showcasing, money related, assembling, buying, and human asset techniques in every life cycle stage. There are numerous phases in an items life cycle, some of them are clarified beneath: Stage Attributes 1. Market presentation stage costs are high slow deals volumes to begin practically no opposition request must be made clients must be provoked to attempt the item brings in no cash at this stage 2. Development stage costs decreased because of economies of scale deals volume increments fundamentally benefit starts to rise open mindfulness increments rivalry starts to increment with a couple of new players in building up showcase expanded rivalry prompts value diminishes 3. Development stage costs are brought down because of creation volumes expanding and experience bend impacts deals volume pinnacles and market immersion is reached increment in contenders entering the market costs will in general drop because of the expansion of contending items brand separation and highlight enhancement is accentuated to keep up or increment piece of the pie Mechanical benefits go down 4. Immersion and decay stage costs become counter-ideal deals volume decay or settle costs, benefit lessen benefit turns out to be progressively a test of creation/appropriation effectiveness than expanded deals It is guaranteed that each item has an actual existence period, it is propelled, it develops, and sooner or later, beyond words. A reasonable remark is that in any event in the momentary not all items or administrations pass on. Pants may kick the bucket, however garments likely won't. Legitimate administrations or clinical administrations may bite the dust, yet relying upon the social and political atmosphere, likely won't. Despite the fact that its legitimacy is sketchy, it can offer a helpful model for directors to keep at the rear of their brain. In reality, if their items are in the early on or development stages, or in that of decay, it maybe ought to be at the front of their psyche; for the transcendent highlights of these stages might be those rotating around such life and

Saturday, August 22, 2020

Sodium Alginate and Polymer Drug Delivery Systems

Sodium Alginate and Polymer Drug Delivery Systems Sodium alginate is a hygroscopic material, albeit, stable at low humidities and at cool temperatures. Watery arrangements of sodium alginate are generally steady at ph 4-10. Beneath ph3, alginic corrosive is encouraged. Sodium alginate arrangements are defenseless to microbial deterioration during capacity, which may impact on arrangement thickness. Ensuing loss of thickness because of depolarization was seen when sodium alginate was warmed above 70â °c. Arrangements containing sodium alginate for outside use might be saved by the expansion of 0. 1% chlorocresol, chloroxylenol, or parabens and if the medium is acidic, benzoic corrosive might be utilized. Mass material ought to be put away in a sealed shut holder in a cool and dry spot. Sodium alginate is incongruent with acridine subordinates, precious stone violet, phenyl mercuric acetic acid derivation and nitrate, substantial metals and ethanol in focuses more prominent than 5%w/v. Low convergences of electrolytes cause an expansion in consistency however high electrolyte focuses causing salting out of sodium alginate; salting out happens if over 4% of sodium chloride is available. Sodium alginate is utilized in assortment of oral and pharmaceutical plans. In tablet details, sodium alginate might be utilized as both a folio and disintegrant. It has likewise been utilized as a diluents in case plans and furthermore been utilized in the arrangement of continued discharge oral details, since it can postpone the disintegration of a medication from tablets, containers and fluid suspensions. As of late, sodium alginate has been utilized for the watery microencapsulation of medications conversely with the more customary microencapsulation methods which utilize natural dissolvable frameworks. It has additionally been utilized in the development of nanoparticles. The cement idea of hydrogels arranged from sodium alginate has been researched and the medication discharge from oral mucosal glue tablets situated in sodium alginate has been accounted for. Hydrogel frameworks containing alginates have likewise been explored for conveyance of proteins and peptides. Remedially sodium alginate has been utilized in the blend with a h2 receptor opponent in the administration of gastroesophageal reflux and as a haemostatic operator in careful dressings. Alginate dressings, used to treat radiating injuries frequently contain huge measures of sodium alginate as this improves the gelling properties. Sodium alginate is likewise utilized in beautifying agents and food items at fixations given in table 4 Wellbeing Sodium alginate is broadly utilized in beauty care products, food items, and pharmaceutical details, for example, topical items, including wound dressings. It is by and large viewed as a nontoxic and non-aggravation material, albeit over the top oral utilization might be hurtful. The WHO has not indicated a worthy day by day admission for alginic corrosive and alginate salts as the levels utilized in nourishments don't speak to a peril to wellbeing. Dealing with safeguards. Sodium alginate might be aggravation to eye or respiratory framework whenever breathed in as dust;eye assurance, gloves, dust respirator are required while taking care of. Sodium alginate ought to be taken care of in an all around ventilated condition. Related substances The different substances identified with sodium alginate incorporate alginic corrosive, potassium alginate, calcium alginate, propylene glycol alginate. CHITOSAN Chitosan is a subsidiary of chitin and it is a remarkable polysaccharide and hydrophilic polymer. Non Proprietary Names BP: Chitosan hydrochloride Ph Eur : Chitosan hydrochloridum Science Readiness The guideline subsidiary of chitin, specifically Chitosan (C6H11O4N)n is a one of a kind polysaccharide and hydrophilic polymer which is taken from the chitin, a polysaccharide found in exoskeletons of shellfish. it is handled by expelling the shells from shellfish, for example, shrimp, lobusters and crabs. The shells are then ground into a pulverous powder. This powder is then deacetylated. This includes bubbling chitin in concentrated antacid (half) for a few hours. This will yield chitosan with a level of acetylation between 20-30%, the most famous business type of Chitosan. In such a chitosan, the acetyl bunches are consistently conveyed along the polymer chain. This is conversely with the Chitosan of comparable level of acetylation, however disengaged from contagious cell dividers in which the acetylresidues are gathered into bunches. Uncommon concoction medicines are required to acquire totally de-acetylated types of chitosan. CHITIN Useful classification It is utilized as a covering operator; disintegrant; film shaping specialist; mucoadhesive, tablet folio; thickness expanding operator and so on. Compound character Chitosan is a cationic polyamine with a high charge thickness at ph The amino gathering in chitosan has a pka estimation of around 6. 5, along these lines chitosan is decidedly charged and dissolvable in acidic to unbiased arrangement with a charge thickness rely upon ph and the %da. Various examinations have shown that the salt structure, atomic weight, and level of deacetylation just as ph at which chitosan is utilized all impact how this polymer is used in pharmaceutical application. Chitosan is incongruent with solid oxidizing specialist. Average properties Chitosan is a cationic polyamine with a high charge thickness at ph Corrosiveness/alkalinity pH=4-6(1%w/v watery arrangement) Thickness 1. 35-1. 49g/cm3 Molecule size appropriation Dependability and capacity conditions Chitosan is a steady material at room temperature in spite of the fact that it is hygroscopic in the wake of drying. Chitosan ought to be put away in a tigjtly shut compartment in a cool and dry spot. Incongruencies Chitosan is incongruent with solid oxidizing specialists. Wellbeing Chitosan is being examined broadly for use as an excipient in oral and other pharmaceutical details. It is additionally utilized in beautifying agents. chitosan is commonly viewed as biodegradable, nontoxic and non aggravation material. it is biocompatible with both solid and tainted skin. Applications Chitosan is discovered valuable in numerous fields like continued medication conveyance, segments of mucoadhesive measurements structures, fast discharge dose structures, improved peptide conveyance, colonic medication conveyance frameworks and use for quality conveyance. Chitosan is handled into a few pharmaceutical structures including gels, dots, films, microspheres tablets and coatings for liposomes. PROPRANOLOL HYDROCHLORIDE (Þâ ²-adrenergic blocking specialists) Adrenergic nonselective Þâ ²-receptor opponent. (antihypertensive, antianginal and antiarrhythmic. ) STRUCTURE Substance name (Ââ ±)- 1-isopropylamino-3-(1-naphthyloxy) propan-2-ol hydrochloride Atomic recipe C16H21NO2. HCl Atomic weight 295. 8 Portrayal: A white powder, scentless and harsh in taste Dissolvability: Soluble 1 out of 2 of water and ethanol Somewhat dissolvable in chloroform I . PHARMACOLOGICAL ACTIONS a. Cardiovascular-Propranolol decreases heart yield, pulse, and power of compression. These impacts are valuable in the treatment of angina. b. Fringe vasoconstriction-Blockade of Þâ ²-receptors forestalls Þâ ²2-intervened vasodilation. The decrease in heart yield prompts diminished circulatory strain. c. Bronchoconstriction-Blocking Þâ ²2 receptors in the lungs of powerless patients causes constriction of the bronchiolar smooth muscle. Þ’-blockers are in this manner repudiated in patients with asthma. d. expanded Na+ maintenance diminished circulatory strain causes an abatement in renal perfusion, bringing about an expansion in Na+ and plasma volume. now and again this compensatory reaction will in general hoist the BP. For these patients, Þâ ²-blockers are frequently joined with a diuretic to forestall Na+ maintenance. II. Remedial EFFECTS a. Hypertension-propranolol brings down BP in hypertension by diminishing heart yield. b. glaucoma-propranolo is successful in decreasing intraocular pressure in glaucoma. c. headache propranolol is additionally compelling in diminishing headache scenes by hindering the catecholamine prompted vasodilation in the mind vasculature. d. angina pectoris-propranolol diminishes the oxygen prerequisite of heart muscle and in this manner powerful in decreasing the chest torment in angina. e. myocardial dead tissue propranolol and other Þâ ²-blockers protectively affect the myocardium. in this way, tolerant who have had one myocardial localized necrosis seem, by all accounts, to be ensured against a subsequent respiratory failure by prophylactic utilization of Þâ ²-blockers. III. Antagonistic EFFECTS a. broncho tightening when propranolol is directed to an asthmatic patient, a quick withdrawal of the bronchiolar smooth muscle keeps air from entering the lungs. Along these lines, propranolol should never be utilized in treating any person with obstructive aspiratory sickness. b. arrhythmias-treatment with the Þâ ²-blockers should never be halted rapidly due to the danger of encouraging cardiovascular arrhythmias. c. unsettling influences in digestion Þâ ² bloackade prompts diminished glycogenolysis and diminished glucagon discharge. d. medicate communication sedates that meddle with the digestion of propranolol, for example, cimetidine, furosemide and chlorpromazine may potentiate its antihypertensive impacts. on the other hand those that invigorate is digestion, for example, barbiturates, phenytoin and rifampicin can alleviate its belongings. PHARMACOKINETICS Propranolol is all around retained after oral organization yet has low bioavailability because of high first pass digestion in liver. it is exceptionally bound to plasma proteins. Digestion of propranolol is subject to hepatic blood stream. Portion Oral 10mg BD to 10mg QID (normal 40-60mg/day) I. V 2-8mg infused over 10min with consistent observing. it isn't infused S. C or I. M due to aggravation property. MATERIALS NAME OF THE MATERIALS NAME OF THE COMPANY Propranolol hydrochloride Sodium alginate AR Hello there Media biosciences Ltd, Mumbai. Calcium chloride AR S. D Fine synthetic compounds Ltd, Mumbai Barium chloride AR Qualigens Fine Chemicals Ltd, Mumbai Chitosan AR Fluca Biochemicals Ltd, Swi

Friday, July 17, 2020

DSM-5 Criteria for Diagnosing Generalized Anxiety Disorder

DSM-5 Criteria for Diagnosing Generalized Anxiety Disorder GAD Symptoms Print Generalized Anxiety Disorder: Symptoms and Diagnosis By Deborah R. Glasofer, PhD twitter linkedin Deborah Glasofer, PhD is a professor of clinical psychology and practitioner of cognitive behavioral therapy. Learn about our editorial policy Deborah R. Glasofer, PhD Medically reviewed by Medically reviewed by Steven Gans, MD on July 14, 2019 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on July 17, 2019 Generalized Anxiety Disorder Overview Symptoms & Diagnosis Causes Treatment Living With In Children In This Article Table of Contents Expand Symptoms Assessment When to Seek Help   Differential Diagnosis View All Generalized anxiety disorder (GAD) can be a challenge  to diagnose. People consider panic attacks a hallmark of all anxiety disorders, and GAD is different in that there are generally no panic attacks associated with it.?? Without panic attacks present, we may think we are just worrying too much. Our struggles of constant worry may be minimized or dismissed and, in turn, not properly diagnosed or treated.??   Most of us feel worried at some point in our lives and experience situations that can cause us to feel anxious, so what are professionals looking for to help determine if someone struggles with GAD? An evaluation of symptom criteria, as outlined in The Diagnostic  and Statistical Manual of Mental Disorders, 5th Edition (also known as the DSM-5), is the first stepâ€"they look for factors like excessive, hindering worry paired with a variety of physical symptoms,?? then use proven diagnostic assessments to make a diagnosis and rule out other possibilities. Verywell / Cindy Chung Symptoms The DSM-5 outlines specific criteria to help professionals diagnose generalized anxiety disorder. Having a standard set of symptoms to reference when assessing clients helps them to more accurately diagnose mental health concerns and, in turn, create a more effective plan of care. Criteria for Diagnosing GAD When assessing for GAD, clinical professionals are looking for the following:The presence of excessive anxiety and worry about a variety of topics, events, or activities. Worry occurs more often than not for at least 6  months and is clearly excessive.The worry is experienced as very challenging to control. The worry in both adults and children may easily shift from one topic to another.The anxiety and worry are accompanied  with at least three of the following physical or cognitive symptoms (In children, only one symptom is necessary for a diagnosis of GAD):Edginess or restlessnessTiring easily; more fatigued than usualImpaired concentration or feeling as though the mind goes blankIrritability (which may or may not be observable to others)Increased muscle aches or sorenessDifficulty sleeping (due to trouble falling asleep or staying asleep, restlessness at night, or unsatisfying sleep) Excessive worry means worrying even when there is no specific threat present or in a manner that is disproportionate to the actual risk.?? Someone struggling with GAD experiences a high percentage of their waking hours worrying about something. The worry may be accompanied by reassurance-seeking from others.?? In adults, the worry can be about job responsibilities or performance, one’s own health or the health of family members, financial matters, and other everyday, typical life circumstances. In children, the worry is more likely to be about their abilities or the quality of their performance (for example, in school).?? Many individuals with GAD also experience symptoms such as sweating, nausea, or diarrhea.?? The anxiety, worry, or associated symptoms make it hard to carry out day-to-day activities and responsibilities. They may cause problems in relationships, at work, or in other important areas.??These symptoms are unrelated to any other medical conditions and cannot be explained by the effect of substances including a prescription medication, alcohol, or recreational drugs.??These symptoms are not better explained by a different mental disorder. Assessment During an assessment, your clinician will use the diagnostic criteria, standardized assessments, and their clinical judgment to make a diagnosis. Generally, they will ask about your symptoms in an open-ended way, but you may also be asked to complete self-report questionnaires. These typically brief measures can help determine the diagnosis (as the  Generalized Anxiety Disorder Scale-7  does) or severity of symptoms.?? In specialized care settings, like an anxiety disorders clinic, standardized assessment tools are sometimes used to evaluate symptoms. In this case, your clinician gives you a semi-structured interview. The interview is likely to include a standardized set of questions, and your answers will help your clinician to make an accurate diagnosis. Commonly used and well-validated diagnostic interviews for adults include the Structured Clinical Interview for DSM Disorders (SCID) and the Anxiety and Related Disorders Interview Schedule for DSM-5 (ADIS-5). There is a child version of the ADIS, in which both parent and child are asked about the child’s symptoms. These interviews also evaluate the presence of other associated conditions such as depression. Generalized Anxiety Disorder Discussion Guide Get our printable guide to help you ask the right questions at your next doctors appointment. Download PDF Your Visit Remember to be honest with your provider at the first visitâ€"both when filling out forms and discussing your symptoms face-to-face. Being upfront and honest can help determine what is happening and put together a plan of care specifically tailored to your needs. Self-Assessment If you are wondering whether you or your child might suffer from GAD, you can consider completing a brief online self-screening tool for adults or for children provided by the Anxiety and Depression Association of America (ADAA).?? If you do this, you should still speak with a mental health professional or your physician for a proper diagnosis and treatment. When to Seek Help   Many people struggle with GAD experience symptoms for a long time before seeking help. Reaching out for a diagnosis can feel challenging, especially when anxiety feels so constant and widespread. Contacting a mental health or other clinical provider is a courageous step that can help clarify what is happening and, in turn, lead to creating a plan of care that can help you find relief and regain a sense of well-being. When deciding to seek help, something to consider is how difficult it is to feel any sense of calm, comfort, and reassurance around your worry. If you find yourself constantly seeking reassurance from others, or repeatedly trying different methods of stress management and relaxation to no avail, it may be worth contacting a professional. Also, know that no experience of a panic attack is another primary reason people dont seek help. The worry is chronic and concerning but, because there are no periods of acute panic attacks, they simply chalk the challenges up to being a worry wart. They may even be told this by others when seeking reassurance or trying to find comfort. Remember, GAD is different in that panic attacks arent typically present, so dont let this factor stop you from reaching out. Additionally, take note of the physical symptoms that are accompanying your worry. As the anxiety continues, you may find more and more challenges with things like headaches, digestion, restlessness, and fatigue.?? When we feel this way we are not able to live our best life. Should you find that your worry feels excessive and begins leading to other physical symptoms, you may benefit from talking with a mental health or other care providers. Finding a Clinician Take time to research and seek out providers who specialize in the treatment of anxiety. Because anxiety is present in so many mental health conditions, you will want to talk with someone who understands the specific criteria required so you can be accurately diagnosed and treated. Primary care physicians can often provide referrals to trusted and specialized mental health providers. Otherwise, to find a psychotherapist in your area, consult referral resources such as: The Anxiety and Depression Association of AmericaThe Association for Behavioral and Cognitive TherapiesThe Association for Contextual Behavioral Science The American Psychiatric Association  is a national organization of psychiatrists that can also provide recommendations for local providers who are able to provide psychiatric evaluation and prescribe medications. The 7 Best Online Anxiety Support Groups of 2020 Differential Diagnosis Anxiety symptoms can be found in many categories of mental health conditions listed in the DSM-5, such as within mood disorders, eating disorders, and cognitive disorders. Within the category of anxiety disorders there are many symptoms that will overlap and anxiety conditions can sometimes be confused with one another. While sitting with a mental health provider, they will be seeking information that will help them to best diagnose your condition. A differential diagnosis means to distinguish one condition from another when there are symptoms that overlap. Some conditions that may need to be ruled out include:?? Obsessive-compulsive  disorder (OCD)Panic disorderSocial anxiety disorder Although some of these conditions are discussed more casually by the general public, there are specific criteria that would need to be met in order for one of these (or other conditions) to be properly diagnosed. It is important for you to sit with a qualified professional to determine what is happening for you and to be offered a plan of care that can best help. There can be other behaviors and symptoms that can be present with anxiety. For example, when someone engages in self-sabotaging behavior, such as procrastination, they can be perceived as struggling with self-regulation and behavioral conditions. Overlooking elements of anxiety related to this behavior can end up creating an obstacle for someone to receive effective treatment. Sitting with a qualified professional to determine an accurate diagnosis is key. Having the willingness to reach out for help, being honest with your provider and participating actively in treatment can help you regain a sense of well-being. A Word From Verywell Remember, GAD is a treatable condition. There is no need for you (or your child) to worry in silence. Treatment, particularly psychotherapy, self-help approaches, or other therapies, will teach you a variety of ways to  cope with your anxiety. There are also medications that can help. What Could Cause Generalized Anxiety Disorder?

Thursday, May 21, 2020

Fashion Management Design Lulu Lemon Brand Free Essay Example, 2000 words

The brand sells the invitation to desired healthy life via the creation of the network of fitness and yoga instructors as hosts of various events. According to the chosen strategy and the policy of the Lululemon, being green and eco-friendly is one of the fundamentals of the company as the lifestyle propagandized comes hand-in-hand with the perception of the healthy planet. Due to the website Lululemon is pushing sustainable agenda, and the extensive language is used to describe the anxiety about the reduction of the carbon footprint, huge investments into new technologies and safety. However, the Carbon Disclosure Project revealed that the level of carbon reduction is one of the lowest within the industry. There is one place, though, where Lululemon can be viewed as a leader – it is the stance on healthy forests (Horan, 2011). The company is engaged into Canopy Planet project, aimed at ending of forest fibre use in apparel manufacturing. Thus, the relationships with the environment are considerably satisfying; there is still a lot to be done (Yohn, 2014). Lululemon has a number of dark pages in its history (Machelot, 2014). We will write a custom essay sample on Fashion Management Design Lulu Lemon Brand or any topic specifically for you Only $17.96 $11.86/pageorder now The situation with the Carbon Disclosure project and the failure of disclosure of relevant information obviously are to indicate, there is a problem with the ethical matter within the company. But much more damage to the brand image was caused by the founder of Lululemon, Chip Wilson, and the comments he made, which were totally inappropriate and were of racist and sexist nature. Also, the company was involved into a scandal concerning the poor quality of the product through a huge number of complaints on the official website and Facebook page. Rather than apologize, the company defended their product quality and suggested the problem lay with clients, not with the product (Machelot, 2014). Table 2. Lululemon’s sales rate after the scandal Source: Yahoo Finance As it can be seen from the figure above, the connection between social and economic aspects is obvious; it is not the quality problem that had the impact on the overall sales rate, but the ill communication that occurred further which consequently led to unsatisfying results. In general, the problems within the company are connected with the ethics, and approach to the social responsibility tenets can be viewed as ‘average’ and leaves much to be desired, which is not enough in pursuit of success. There are internal issues that deteriorated the reputation and they still present a threat for the company’s future.

Wednesday, May 6, 2020

A Report On The Bp Oil Spill Essay - 751 Words

British Petroleum also known as Anglo Persian Oil Company, and now known as BP. The company has experienced many ups and downs in its past history, but BP became one of the largest energy companies. Over BP history has experienced issues such as environmental damage, hazards that affected its works and issue due to business practices (Thome, Ferrell, Ferrell, 2011). On April 20, 2010 the BP oil spill was the worst in U.S. history. There was a terrible explosion and the sinking to the Deepwater Horizon oil rig. The explosion happened in the Gulf of Mexico killing 11 people (Urbina, 2010). At the time of the explosion BP was leasing the rig and 79 of the 126 employees on board the rig. Many reports focused on safety of the rig was conducted. Two investigators were dispatched to conduct reports on what happen that day on the rig. One report focused on safety culture they conducted one on one interview with 40 of the employees. The second report was on the status of the rig’s equipment. One of the reports described the concerns of the workers and who they felt about safety and fears. According to a spokesman for Transocean the 26 components on the rig that were said to be found in poor condition were actually minor, and that they had been inspected in the correct time frame by the original manufacturer. It was found that BP’s pipe was leaking oil and gas onto the ocean floor. The leak was reported to be about 42 miles of the cost of Louisiana which was capped offShow MoreRelatedBp Plc And Civil Society1189 Words   |  5 Pages BP PLC and Civil Society BP p.l.c understands that society continues to have a high expectation from companies, specifically coming from media and political figures. BP p.l.c published their 2013 annual report that reads, â€Å"We are also seeing that society has ever higher expectations of business. This is reflected in the increasing scrutiny placed on the commercial sector, particularly by politicians and the media. 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But the code did not effectively address specific high-risk activities for the scope of daily operations.  It was quite reasonable because at the very beginning stage of drafting the related guidelines, not every experience or assumed circumstancs were fully considered in the daily operations. Unfortunately,  after the spill happened, severalRead MoreWhy The British Petroleum Was Responsible For The Accident1404 Words   |  6 Pages No doubt that the Deepwater Horizon oil spill was one of the worst and the largest oil in the history of the world. In the following essay we will discuss about the various aspects related to the accident and find out whether if the British Petroleum was responsible for the accident. BP or British Petroleum is the largest corporation in the United Kingdom and is an international company that operates in oil, gas and chemical industry. The company is headquartered at London. 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When the blowout took place it got immediate media attention because aspects of the event were known over the world. Within events transpiring it was discovered how limited the resources and reaction to the disaster was going to be. This paper will detail aspects of the event from symptoms of the problem, the rootRead MoreBp Oil Explosion in the Gulf of Mexico1412 Words   |  6 Pagesits worst oil spill disasters in the history of marine petroleum exploration. A deadly oil well blowout at Macondo Prospect, about 41 miles off the southeast coast of Louisiana, spewed huge quantities of oil for 87 long days causing major environmental and economic troubles to the Gulf region (Gulf of Mexico Oil Spill). It started with a fire and explosion, killing 11 workers, and then unleashed a slow motion disaster that spread across the 600 mile gulf coastline. 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Romanticism and Realism Free Essays

Romanticism and Realism Romanticism is the idealism for a better world. Writers believe that they can portray their beliefs and emotions though their writing. They hoped that this would encourage the people of the world to become something more than what they are now. We will write a custom essay sample on Romanticism and Realism or any similar topic only for you Order Now They valued the human imagination and imposed emphasis on individual freedom and political restraints. They also had a great interest in the middle ages. The emphases on emotion lead to Dark Romanticism such as the poetry by Edgar Allan Poe. Poe wrote with extreme emotion about death and the loss. While realism s more about the attempt to represent events and social conditions as they are. There is no idealization of events instead writers attempt to be as factual as possible. Writers of this form of literature stress reality over fantasy. They value the attention to detail and an effort to recreate the true nature of reality. This is the reason that most realist literature is written according to the time period of the writer. It is not to say that what realist writes is a true story exactly but rather it is to convey what is happening in the world at that moment in time. They write about the hardship and the malice with no sugarcoating of events but rather the brutal truth. The individual is an important aspect in the writing of romanticism. The writers view the individual as an important part of society. They reject authority and look to have self reliance. There is no need to have society accept them in order to have the life that they want. Emerson wrote â€Å"Great man is he who in the midst of the crowd keeps with perfect sweetness the independence of solitude† giving credence that social acceptance is not needed (Emerson 578). While in realism the individual idealism is not as important as the realistic portrayal of the individual and the society. Realistic writers write about how self reliance is portrayed in society. Whether it is oppressed or whether it was achieved. Chopin writes about self reliance as an aspect that the American women at the time have not been able to achieve to its fullest. Instead self-reliance is something that eludes women due to the social hierarchy that has been established for centuries. In both romanticism and realism pride is a preemptor to the loss of whatever good is one’s life. In while in romanticism this is portrayed with exaggeration of potions ND death in â€Å"The Birthmark† by Nathaniel Hawthorne. Realist writers such as Chopin use real situations of slave owners and the issue of race in their lives. Government and politics has been a subject in literature for a long time. In realism it is the description of the governments and the actions taken by them. It is about the truth of what that the political machine has done to the world. There is no idealism as there is in Romanticism. Politics in romanticist writing is about the hope for a better society. Their way of achieving this betterment is also a part of the romanticism in the literature. GOD By hoosegow How to cite Romanticism and Realism, Papers Romanticism and Realism Free Essays Romanticism and Realism Romanticism: [pic] Francisco De Goya. â€Å"The Third of May 1808† Oil on Canvas – Imagination and emotion are more valuable than reason. The romantics championed the struggle for human liberty. We will write a custom essay sample on Romanticism and Realism or any similar topic only for you Order Now They celebrated nature, rural life, common people, exotic subjects in art and literature. – Era: Industrial and French Revolutions – Technique: Dramatic scenes of nature or man and ideal landscapes. – Artists: Goya, Delacroix, Constable, Duncauson Realism: [pic] Gustave Courbet. â€Å"The Stone Breakers† Oil on Canvas Art should deal with human experience through observation, without exocticism, nostalgia or idealism. It offered the painter and the viewer humanity and insight into everyday world. †¢ Era: Industrial and French Rev †¢ Technique: Almost photographic and always portraying the dignity of ordinary people. †¢ Artists: Courbet, Bonheur, Eakins, Tanner, Daumier Impressionism and Expressionism Impressionism: [pic] Claud Monet. â€Å"Impression: Sunrise† Oil on Canvas †¢ Concern themselves with visual issues. They paint what the eye sees rather than what the mind knows. The effects of light on a subject is emphasized. †¢ Era: Development of camera †¢ Tech: Small dabs of color that appears as separate strokes of paint when seen close up. Yet with distance, one sees uniform subjects. †¢ Artists: Money, Renoir, Cassatt, Morisst Expressionism: [pic] Ernst Ludwig Kirchner. â€Å"Street, Berlin† Oil on Canvas †¢ General term for art that emphasizes inner feelings and emotions over subject depiction such as: sorrow, passion, spiritual and mysticism. †¢ Era: 1910-34 World War I †¢ Tech: Emphasis on color intensity as a means to express a mood. Artists: Kirchner, Kandinsky, Nolde, Kollowitz Surrealism and Cubism Surrealism: [pic]Joan Miro. â€Å"Woman Haunted by the Passage of the Dragonfly, Bird of Bad Omen† Oil on Canvas †¢ The belief that the unconscious mind is a higher reality than the conscious mind. The painters/ artists goal was to make visible the imagery of the unconscious. †¢ Era: 1920-40 (Sigm und Freud, manuscript was published) †¢ Tech: dreamlike imagery affected by color was most important to the work. †¢ Artists: Dale, Miro, Magritte, Kahlo Cubism: [pic] Pablo Picasso. Les Demoiselles D’avignon† Oil on Canvas †¢ Reconstruction of objects based on geometric shapes †¢ Era: a mechanized world. Industry simplified forms †¢ Tech: simplified surfaces and shapes; Fractured angular figures or landscapes †¢ Artists: Picasso and Braque Abstract Expressionism and Pop Art Abstract Expressionism: [pic] Jackson Pollock. â€Å"Autumn Rhythm† Oil on Canvas †¢ Artists expressed in their work a balance between spontaneity andformal structure. Individual expression is emphasized. †¢ Era: 1948-65 America after WWII Tech: use of color to influence mood and the energy of the artist is prominent. †¢ Artists: De Kooning, Pollock, Rothko Pop Art: [pic] Roy Lichtenstein. â€Å"Drowning Girl† Oil on synthetic polymer paint on canvas. †¢ Deals with commercially driven â€Å"mass culture†. Commercial art is the inspiration for pop art. †¢ Era: flower generation †¢ Tech: artists created cool mechanical images using photographic screen printing and airbrush tech to achieve the look of advertising imagery but used it on canvas. †¢ Artists: Warhol, Hamilton, Lichtenstein, Rosenquist. How to cite Romanticism and Realism, Papers

Saturday, April 25, 2020

Kamikaze free essay sample

On a journey, Jack encounters a soap businessman Taylor, when he came home he found the apartment was blown up, so he call to Taylor, and was admitted to his house, the two became friends in order, they to start created Fight Club for find stimulation. One night, Taylor and Mara had a relationship, which makes Jack very jealous. Fight Club has become a national underground organization, all members of the Taylor regarded as the godfather. With the continuous expansion of the scale and the number of Fight Club, Taylor began to incite members to destroy the social. Jack is more and more unbearable for the status of the Fight Club and Taylor crazy look, so he decided to alienate Taylor. However, at same time, the Fight Club members launched a nationwide riots, they blew a lot of buildings When Jack tried to stop him, he shocked to find out: Taylor and he is the same person, and he desperately destruction plan. We will write a custom essay sample on Kamikaze or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Mise-en-scene is a theater term that when applied to film refers to everything that is visible in the frame, including lighting, staging, props, and costumes. At the beginning, both two characters are in an office room, the lighting is lower key, many shadow are cast scene including color, over the characters, making it harder to see what they figure and what is happening. When Tyler pointed a gun into Jack’s mouth, we can’t know what is going to happen next and setting. The only properties we can see is a weapon of power, Gun. And people automatically assume that Jack was threatened with it is in some kind of trouble with criminal. Because people focus on this setting, there are no other properties would make people’s attention away from it. From what audience can see of the background at the beginning, they are in a building. Audience cannot see any objects such as chairs or tables those would show that they are in an office. But audience can see a wall in the background that showing audience they are inside. The light used are very dark, such as grey and black with some lighter blue. Telling audience that the location is unfriendly and set at night. From the window, audience can see many buildings, and the most building are dark, tell people it is work building or company building. So audience can know they are in empty work building. At the beginning audience never can see Tyler’s face at the centre of the movement screen, it is always litter to the right. This is significant because it tell people that this character might not be the main character and be mysterious.